Paid Media Manager
About the role
Location: Bogotá, Colombia. This is a fully in-office role: candidates must be available to work on-site five days a week.
About the Role
As a Paid Media Manager, you will work closely with cross-functional strategists, overseeing campaigns across various channels and ensuring the successful execution of all digital marketing initiatives. Your communication and people management skills will be essential in building strong relationships with clients and guiding a team of strategists towards continued growth and success.
Responsibilities include but are not limited to
Manage and mentor a team of one to two cross-functional digital marketing buyers or strategists
Oversee the planning, execution, and optimization of integrated digital marketing campaigns across various channels (e.g., social media, search, display)
Proactively dive into every channel and platform to understand the day-to-day details, driving campaign success
Develop and maintain strong relationships with clients, ensuring their needs and goals are met and exceeded
Collaborate with internal teams and external partners to create and implement innovative digital marketing strategies
Collaborate with global teammates, including North America, to align on media strategy across regions
Analyze campaign performance data and provide actionable insights to improve efficiency and effectiveness
Continuously refine and improve internal processes to drive team efficiency and performance
Stay up to date with the latest digital marketing trends, tools, and best practices
Requirements
3+ years of hands-on experience running campaigns on Google Ads and/or Facebook Ads
Agency experience highly preferred
Solid background in digital marketing across multiple channels (e.g., social media, search, display)
Proven experience in a managerial or supervisory role
Exceptional client relationship management, communication, and people management skills
Strong strategic and analytical thinking, with attention to detail
Familiarity with digital marketing tools and platforms such as Google Ads, Facebook Ads Manager, and Google Analytics
Bachelor's degree in marketing, communications, or a related field
Fluency in English
Ability to prioritize own and others' tasks based on client needs
Interview process
Includes, but is not limited to, a Cognitive Aptitude and Typing Test.
What we offer
Competitive base salary, based on experience
Unlimited vacation policy
Monthly phone/internet and food stipend
Health insurance coverage
Professional Development Program