Vice President – Global Revenue Strategy & Distribution

• Lead global revenue strategy, pricing, forecasting and performance across LHG.

• Own Global Distribution and optimize direct and third-party channel contribution.

• Transform Revenue Management through AI-enabled reporting, analytics and pricing recommendations.

• Prioritize delivery of rooms and catering revenue budgets, market share and profitability

Role Responsibility :

Business Results

• Lead Revenue Management and Global Distribution strategy and the Alliance P&L.

• Deliver rooms and catering revenue budgets, RevPAR, market share and profitability targets.

• Set clear performance governance, accountability and hotel action plans.

Revenue Strategy and Hotel Performance

• Drive forecasting, pricing, inventory controls, market mix and profitable revenue growth.

• Assess demand, pace, competitors and segment profitability to identify opportunities and risks.

• Guide pricing for existing hotels and new openings with GMs / MDs and revenue teams.

• Strengthen catering revenue through demand, space utilization, pricing and displacement analysis.

Global Distribution and LHG Channel Optimization

• Own LHG distribution strategy, standards and governance.

• Optimize direct and third-party channel mix based on contribution, cost of sale and customer value.

• Oversee rates, inventory, availability and connectivity across CRS, GDS, OTAs and partners.

• Monitor production, parity, conversion and net revenue contribution, and drive corrective action.

AI-Enhanced Revenue Management

• Transform Revenue Management into an AI-enhanced function with measurable business outcomes.

• Apply AI to reporting, hotel performance analytics, demand forecasting and pricing recommendations.

• Ensure data validation, human oversight, adoption and team capability.

Standards and Capability

• Provide executive analysis on performance, budgets, competitive sets and market trends.

• Maintain revenue and distribution standards, build capability and support feasibility studies.

Education & Professional Qualification

• Bachelor’s degree or equivalent in Revenue Management, Hospitality, Business, Finance, Data Analytics or related discipline.

Experience

• 15+ years in revenue management, including global or multi-market leadership.

• Strong experience in distribution strategy, channel optimization, pricing, forecasting, budgeting and portfolio performance.

• Practical experience applying AI, analytics or automation to revenue decisions and reporting.

• Sound understanding of rooms and catering revenue management.

Other Attributes

• Strategic commercial leader with strong financial, analytical and decision-making capability.

• Able to translate data and AI insights into clear actions and influence diverse stakeholders.

• Proven transformation leader who builds capability and drives adoption across markets.