US Social Media Editor
About the role
Role: US Social Media Editor
Location: New York City (in office)
Job type: Full-time
Salary: $70,000 - $80,000
About Daily Mail
The Daily Mail reaches over a billion people globally every month. Renowned for its agenda-setting exclusives, breaking news, incisive commentary, and in-depth investigations, we deliver a unique editorial blend spanning showbiz, royals, lifestyle, health, sport, money, and more.
Our extensive reach, influence, and reader loyalty make it a premium destination for more than 300,000 digital subscribers across the UK, US, Australia, and beyond. The Daily Mail also maintains a powerful presence across social media, engaging more than 150 million followers and delivering more than 6 billion video views each month across platforms including Facebook, TikTok, Instagram, YouTube, and Snapchat.
About the Role
The Daily Mail’s US team is looking for a driven Social Media Editor to join our New York newsroom. The successful candidate will play a pivotal role in shaping the Daily Mail’s voice across a range of social media platforms, maintaining the highest of editorial standards. A true passion for news and pop culture and an obsession with building audiences is essential. Please note that this role doesn’t post on TikTok.
- Post to all Daily Mail’s Facebook, X, Threads, Reddit, WhatsApp and Pinterest accounts, maintaining high editorial standards.
- Drive subscriptions and page views across these platforms
- Write high-impact headlines and create eye-catching graphics to drive clicks and engagement
- Confidently pitch trending and viral content to editors
- Monitor traffic and engagement in real time and think creatively to boost performance
- Collaborate with the Social Video team to ensure all platforms are properly maintained and have a coherent voice
Please note this role operates on a rotation where shifts include M-F, Sun-Th and Tue-Sat and is in office.
About You
- 3+ years of experience in social media in a fast-paced news environment
- Proficiency with Facebook, Instagram, X, Reddit and social media analytics tools
- Proven track record driving traffic and engagement on social media
- A flair for crafting compelling headlines and scroll-stopping assets
- Flexibility to work across major events on nights, weekends and holidays
We offer a competitive salary package in the range of $70,000-$80,000 depending on experience, excellent staff benefits (healthcare, optical, dental, 401K) and a generous PTO allowance.