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Strategic National Account Manager

Tauck

United States

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About the role

SALARY RANGE: $100,000 to $110,000 annually

POSITION SUMMARY:

The Strategic National Account Manager (SNAM) is responsible for managing and growing Tauck’s most important agency partnerships across North America. This role serves as the primary relationship owner for a portfolio of high-value strategic accounts, including host agencies, consortia-affiliated partners, large national travel agencies that collectively drive significant passenger volume and future growth opportunities.


The Strategic National Account Manager develops and executes account growth strategies, strengthens executive-level partnerships, expands advisor engagement, and identifies new revenue opportunities across Tauck’s portfolio of products and brands. Working closely with Business Development Managers (BDMs), Trade Marketing & Education, Groups Sales, and Sales Leadership, the SNAM ensures that strategic partners receive a consistent, high-value experience while delivering measurable growth in passengers, revenue, advisor activation, and market share.

Key Responsibilities

Strategic Account Management 

  • Own and manage a portfolio of approximately 15–20 strategic national accounts.
  • Develop annual business plans and growth strategies for each assigned account.
  • Build and maintain relationships with executive leadership, agency management and stakeholders, and key influencers.
  • Conduct regular business reviews and performance discussions with strategic partners.
  • Identify opportunities to increase passenger production, advisor participation, and market share.

 

Passenger Growth

  • Deliver annual passenger growth targets across assigned accounts.
  • Drive growth in First Time Travelers (FTT), repeat guests, and emerging product categories.
  • Identify opportunities to expand Tauck’s presence within agency networks and advisor communities.
  • Leverage account analytics, performance data, and market trends to inform growth strategies.

 

Advisor Engagement, Training & Activation 

  • Partner with assigned Business Development Managers to develop and execute advisor engagement, training, and activation strategies across assigned strategic accounts.
  • Lead advisor acquisition initiatives, educational programs and partner events designed to increase advisor knowledge, confidence, and sales performance.
  • Coach, educate, and guide travel advisors on Tauck's products, sales strategies, and best practices to help them grow their business and convert more bookings.
  • Increase advisor participation in Tauck training programs and ongoing educational opportunities to drive advisor activation and long-term engagement.
  • Ensure advisors have access to the tools, resources, marketing support, and business insights needed to successfully sell and advocate for Tauck.


Partnership Development

  • Serve as the primary liaison between Tauck and strategic agency partners.
  • Negotiate participation in preferred supplier programs, marketing opportunities, and growth initiatives.
  • Collaborate with Sales Leadership on strategic partnership opportunities and contract discussions.
  • Identify and pursue new national partnership opportunities that support long-term growth objectives.


Cross-Functional Leadership

  • Collaborate with Trade Marketing, Groups Sales, Reservations, Operations, and Sales Operations teams to support partner success.
  • Advocate for partner needs internally and coordinate resources to address opportunities and challenges.
  • Share market intelligence, competitive insights, and partner feedback with leadership.
  • Support company initiatives related to advisor acquisition, product launches, and strategic growth priorities.

 

Qualifications

  • 10+ years of travel industry sales, account management, or business development experience.
  • Proven success managing strategic partnership relationships.
  • Demonstrated ability to grow passenger volume and account engagement.
  • Experience conducting executive-level business reviews and presentations.
  • Strong understanding of the travel advisor distribution channel.
  • Familiarity with partner marketing strategies, including the ability to evaluate performance, analyze results, and measure return on investment to inform future initiatives.
  • Willingness and ability to travel extensively.