VP, International Communications
About the role
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a VP, International Communications based in the United States.
The VP, International Communications will lead the global communications strategy and shape the reputation of a major decentralized blockchain ecosystem. This senior leadership role combines narrative development, executive communications, media relations, and high-stakes issues management. You will build trusted relationships with leading business, financial, technology, and crypto journalists while making complex technical developments accessible to diverse audiences. Working across a distributed ecosystem of developers, validators, businesses, and policymakers, you will strengthen credibility through accurate, consistent, and evidence-based storytelling. The role requires strategic judgment and hands-on execution, from drafting critical statements to establishing communication systems that support rapid, coordinated responses. You will also build the communications function and help a lean team operate effectively in a fast-moving, high-scrutiny environment.
Accountabilities:
As VP, International Communications, you will own the global narrative, guide reputation management, and develop communication strategies that build long-term trust across the ecosystem. Your responsibilities will include:
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Define and maintain a clear global narrative grounded in a small number of credible, defensible messages.
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Build and personally manage relationships with leading U.S. business, financial, technology, and crypto-native media.
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Lead reputation and crisis communications for network incidents, client bugs, application-layer exploits, validator disputes, and other high-stakes situations.
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Establish incident-response frameworks, including severity levels, decision-making responsibilities, rehearsed processes, and pre-approved response language.
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Advise senior leadership on executive positioning and communications strategy, providing candid guidance when necessary.
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Develop a network of credible independent technical voices who can explain and advocate for the ecosystem.
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Support ecosystem teams through product launches, founder media training, and shared communications resources.
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Translate protocol and governance developments into accurate, accessible messaging for both technical stakeholders and broader audiences.
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Coordinate with Policy and Legal teams on regulatory and legislative developments, including collaboration with relevant policy organizations.
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Create a measurement framework focused on narrative accuracy, reputation outcomes, and the speed at which misinformation is corrected, rather than relying solely on media coverage volume.
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Approximately 10–15 years of experience in communications, including significant exposure to high-scrutiny environments such as regulated industries, major technology platforms, political or advocacy organizations, or companies navigating serious reputational challenges.
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Firsthand experience managing high-pressure situations where information was incomplete, decisions were time-sensitive, and communications carried significant consequences.
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Established relationships with leading business, financial, and technology journalists, along with sound judgment about which relationships deserve sustained investment.
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Ability to engage directly with engineers and technical experts and translate complex information into accurate, clear, and repeatable messaging.
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Experience securing meaningful media coverage for challenging stories without an obvious news hook, relying on evidence, credibility, and persistence.
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Proven ability to build consensus and influence stakeholders across coalitions, consortia, federated organizations, or open-source projects.
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A hands-on approach to communications, including personally drafting statements and managing critical messaging rather than delegating all execution.
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Strong composure, sound judgment, and clear decision-making under pressure, particularly during reputational crises.
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Practical fluency with AI tools for monitoring, research, drafting, message testing, and adversarial review.
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Full-time employment.
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Remote work within the United States, with New York and San Francisco also listed as location options.
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Opportunity to shape global communications strategy and reputation within a rapidly evolving blockchain ecosystem.
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Senior leadership scope with the opportunity to build and develop communications capabilities.
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Direct collaboration with technical, policy, legal, and ecosystem stakeholders.
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Opportunity to influence how complex decentralized technology is understood by business leaders, policymakers, journalists, and the public.
Requirements:
The ideal candidate combines substantial communications leadership experience with strong media relationships, crisis-management expertise, and the ability to communicate effectively in complex environments where influence matters more than formal authority. The following qualifications are particularly important:
Additional advantages include experience communicating about decentralized or multi-stakeholder systems without direct control, the confidence to challenge senior leaders constructively, experience building a communications function from the ground up, and a thoughtful perspective on improving communications practices across the crypto industry.
Benefits: