Senior SEO Specialist
About the role
At Nebo, we believe in bringing a human-centered approach to search engine optimization. We're looking for talented and experienced Senior SEO Specialists who are confident in all areas of SEO, but also have a passion for client communication and data science.
We're looking for someone to be a leader on our search engine optimization team in strategy, the creation of keyword strategies, complete website audits and creative campaigns from brief to post-launch. The right person has a thorough understanding of technical SEO, but frames it within a larger understanding of digital marketing strategy.
Being a Senior SEO Specialist at Nebo
Nebo is a human-centered agency built on a culture of respect, professional growth and care for every employee. With numerous perks, including hybrid in-office/remote work options designed to fit your needs, unlimited PTO, and free attendance to local marketing events, join this fun-loving team that occasionally talks Slack Smack.
Duties
- Communicate with clients, helping them understand relevant metrics, what we do, and the progress of their project
- Participate in strategic brainstorming sessions and lead the team in the creation and execution of off-page campaigns that drive awareness and indicate relevance to the search engines
- Train other employees in on-page and off-page SEO
- Review other employees deliverables to ensure they are client-ready
- Create highly refined keyword strategies that lay the foundation for the rest of a client's SEO project
- Undertake meticulous research to understand the compatibility of brand and keyword strategy
- Perform thorough, detailed website analysis, identifying current problems and opportunities, with a focus on crawlability, site architecture and site content
- Perform competitive research, identifying what the client's competitors are doing right, what they're doing wrong, and how these tactics influence the client
- Conduct research for off-page SEO campaigns that drive awareness and indicate relevance to the search engines
- Stay up to date on current industry practices, news, and algorithm updates
Skills & Experience
- 3+ years of SEO experience
- Working knowledge of HTML, CSS, and structured data markup
- The ability to write coherent, compelling copy that is not only keyword-rich, but also user-friendly
- Experience with SEO tools including, but not limited to, Google Search Console, Screaming Frog, and AHREFs
- Experience with Google Analytics, Google Ads, a variety of content management systems, and other industry-specific tools
- Bachelor's Degree in area of practice or related field